We're Switch.
Fractional COOs helping CEOs refocus, reorganize, and recover.
INTRODUCTION
We celebrate the innovators, the risk-takers and those who choose to dream big.
Your tenacity, grit and ambition brought you here, and now it's time to grow.
You don't rise to the level of your goals. You fall to the level of your systems.
- JAMES CLEAR | Atomic Habits
PROCESS
How it works.
Our process is designed to drive meaningful change, providing strategic support that aligns with your goals and empowers long-term success.
[ STEP 1 ]
Initial Consultation
Meet with a Switch Advisor to discuss business challenges and identify opportunities for improvement.
[ STEP 2 ]
Matching with the right COO
Connect with a Fractional COO uniquely suited to your industry, business challenges, and company values.
[ STEP 3 ]
Strategic Planning
Develop a tailored plan that aligns with your goals and addresses specific issues.
[ STEP 4 ]
Hands-On Implementation
The COO executes the strategy, providing support 1-3 days per week for 6 to 12 months.
[ STEP 5 ]
Continuous Improvement
Regularly monitor progress, fine-tune strategies, and foster sustainable growth for lasting success.
[ STEP 6 ]
Completion and Ongoing Support
Transition to operational autonomy with ongoing support and adjustments as needed.
APPROACH
How we do it.
Switch combines two of the most successful operational systems into one comprehensive, proven approach focusing on four critical areas of business operations.
People
01
Strategy
02
Execution
03
Cash
04
"Switch paired us up with an amazing COO, who worked alongside us, quickly assessed our capabilities, aligned priorities, and refocused our organization, driving key results that tripled our revenue in less than a year."
Michael Colbourne
Founder, Neobi Technologies
"Our strategic execution has improved dramatically through implementing Switch’s operations system, simplifying complex processes, enhancing focus, and motivating our team to become top performers, setting us on a path to significant growth."
Michelle Watson
CEO, Michi
"As a CEO constantly caught up in the day-to-day operations, I struggled to focus on growing the business. Our Switch COO helped us find a value-aligned team I could trust, allowing me to shift my focus from working in the business to working on the business."
Jeff Woods
CEO, Woods Creative
"Our Switch fractional COO has been a game changer. From setting up new systems and processes to integrating software solutions and supporting talent acquisition—bringing the operational expertise we needed at this point on our business."
Sophia Powe
Partner/CMO, Myosin Marketing
BLOG
Our latest blog updates
OKRs for Business Alignment
7 min
How OKRs Can Align Your Team for Success and Drive Business Outcomes
Learn how OKRs align teams, drive outcomes, and integrate with EOS. Master best practices for long-term success.
Leadership Insights
6 min
Not Everyone Will Like You: Embracing Discomfort and Criticism as a Leader
Learn how leaders navigate change, handle criticism, and foster alignment with resilience. Lead through challenges with resilience.
Fractional COO Insights
5 min
The First 90 Days: Key Moves for CEOs, COOs, and Executives
Learn how CEOs and COOs can maximize their first 90 days with strategies like value chain analysis, priority setting, and executive alignment.
CONTACT US
Are we right for you?
If your business has fallen short of your ambitions and you need hands-on help to get back on track, we are here to help. Complete the form below to book a no-cost call with a senior advisor to learn more about your challenges and see how Switch can help.